Toll Free Test Drive

Looking at your toll free number in the actual advertising is like taking it for a test drive

When you’ve narrowed down the list of potential toll free vanity numbers down to a handful, one good thing you can do to figure out which is the best for your project is to take them for a “toll free test drive.”

A toll free number isn’t a car so you obviously can’t drive it, but you can put it into your actual use and see how it feels in context. Make up a mock flyer or ad, or commercial and put the number into it. Make a couple versions and show them to a few people. Sometimes a certain number will flow better or sound better or fit in with the rest of the advertising better.

Even something as simple as putting the prospective toll free numbers onto your business cards and showing a handful of people will give a mini focus group and may make it easier to know which one or ones to go with. So pick the best couple numbers and put them into your actual advertising and see how much more memorable they make your advertising.

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