Geo specific increases your options and creates an advantage

Adding your state initials to your 800 number gives you an advantage

One of the best ways to get a number centered on a generic term is to add some type of geography to it, usually by adding your state abbreviation in front of the generic term.

This separates you from everyone else in your business chasing after that generic term and increases dramatically the likelihood of getting a number using that term.

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Using geography in your name doesn’t limit you the way many people first think that it would. I usually ask anyone that starts to object because of that if they’ve ever eaten at Boston Market. Then I ask if they ate at the one in Boston? The point is that having a geographic term in your name like that certainly doesn’t limit you to Boston.

Being local is a big advantage

People want to buy from local businesses and trust local businesses more. It gives you a home field advantage in your local area. The objection that usually comes next is that they can do business nationwide or that they’re going to make a national franchise or whatever. That’s all well and good, but how much of your business comes from inside your state? The answer for most people is 80 or 90 percent.

If you could do something that would make 90% of your customers more likely to buy from you, and wouldn’t really matter that much to the other 10% why in the world wouldn’t you do it? So don’t look at adding your state initials to your generic term as a bad thing, it’s actually a very smart thing to do. Try adding your state initials or any short geographic abbreviation or term in front of all of the important words for your business. It’ll open up a lot of possibilities and give you a home field advantage at the same time.

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    4 pings

    Tips for anyone in Real Estate to find a good Vanity Number at TollFreeNumbers.com says:
    October 8, 2008 at 11:16 pm

    […] can put your state initials in front of a generic term (link) or you can put in the city. I can hear you saying that you don’t want to limit yourself to […]

      10 steps to finding the best 800 numbers with our Toll Free Search Engine at TollFreeNumbers.com says:
      October 22, 2008 at 8:27 am

      […] adding your state initials in front of generic terms from above, especially step […]

        Help finding 800 numbers for a Rent To Own business at TollFreeNumbers.com says:
        November 21, 2008 at 8:31 am

        […] should also take a look at my tips for finding a number for Real Estate. Especially try looking for 800 numbers related to your geography and try adding your state initials in front of something. Look at all of the phrases in your […]

          Transferring an 800 number after the free temporary service expires at TollFreeNumbers.com says:
          December 14, 2008 at 12:21 am

          […] can do. You can tell them that you only have it active in your local area. They know that you can block calls geographically and it would be dumb to think that you can’t transfer numbers unless they are available […]

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