Misdials or problems with Q, Z, zeros or Os

0 = none
1 = none
2 = ABC
3 = DEF
4 = GHI
5 = JKL
6 = MNO
7 = P(Q)RS
8 = TUV
9 = WXY(Z)

When I first started this business in 1995, we had to stay away from any words with Q or Any, because some older phones didn’t have a Q or Z on the keypad or a few even had it on the ZERO button. The buttons we use now were standardized in the late 80s. Today there are VERY few phones left that don’t have the Q or Z or have them in a different place. So that really isn’t much of a concern any more.

Some people have also had issues with people confusing the ZERO button with the O (which is on the SIX button with M N O). That isn’t usually much of a factor except in very high volume, easily monitized commercial situations. In other words unless you get a huge number of calls for something that people can easily make money from, it really doesn’t matter much. The best example is probably 1-800-FLOWERS. It’s easy for any florist that uses FTD to take calls that go to them by mistake and 1-800-FLOWERS is a high volume application.There are of course numerous factors to weight in picking your number, but I wouldn’t avoid terms with Os. It may be worth checking, but I would only try to get the misdial zero option if it was a high volume monitizable situation.

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