Easy to remember is more valuable than easy to type
Would you ever think of registering a memorable string of letters or numbers for a domain name that wasn’t related to your business, like pp900.com? Of course not! Then why would you think it was appropriate to use a nice numeric number just because it was easier to enter if it wasn’t related to your business.
For domain names it’s more important for the domain to be easy to remember and stick with the customer than it is for it to be easy to type. In pp900.com it has some repetition, and the p is near the 9 which is near the 0 key. It’s also much shorter than the typical domain name and it’s even available. It’s clearly easier to type than most of the domain names you see and use all of the time. And if you did enough advertising you could probably even make it memorable. I’m not sure exactly which this is so obviously wrong to people in terms of domain names but they think just taking an easy to dial string is acceptable and in some cases their preference on the phone.
The main reason why I think that it’s self-evident that domain names should relate to your business but it’s not as obvious for phone numbers is that vanity numbers are harder to find. I’m not saying it’s easy to find a good domain name, but the people who give out domain names aren’t pushing random numbers just because that’s easier for them. And since phone companies have always been the ones giving out phone numbers, most people pretty much assume they are the experts and they’re the only source so you’re just stuck with whatever the phone company will get for you.
TollFreeNumbers.com is here to change that. We make it easier for you to get great memorable numbers that relate to your business and will increase the response rate for all of your advertising. Unlike the phone company that has no real incentive to get you a good number and very few tools to do it, that’s all we do. Then after we set it up and turn it on for you, we help you transfer the service over to whatever company you want to use it with too. That’s why some people call us the GoDaddy of the phone number business. And whether you want a number that spells something related to your business (which you can find with our Vanity Number Search Engine) or you want a number with good easy to dial digits (see our Premium 800 number section) we can certainly help you in either direction, to get a great front door to your business.
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August 08 Summary at TollFreeNumbers.com says:
September 15, 2008 at 10:01 pm
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